Podcast Audiograms: How to Turn Spoken Audio into Viral Video Clips

Promoting a 45-minute podcast episode on social media can be challenging because people scroll quickly on feeds. An audiogram—a 30-to-60 second highlight video with animated speech waveforms—stops the scroll.

Key Elements of a High-Converting Audiogram

• Clear Speaker & Episode Title: Make sure the topic is readable within 2 seconds.
• Dynamic Waveform: Proves to the viewer that speech is playing even on mute.
• High-Fidelity Voice Clarity: Encode at 320 kbps so vocal nuances remain crisp and intelligible.